Red Bull Infographic

Red Bull have made a film called Don’t Look Down about their latest BMX stunt and Fivefold was asked to create an infographic to show off the impressive feat. Designed as a scrolling infographic and to visually sit with the existing suit of marketing and promotional materials.

Well renowned Kris Kyle rode a BMX park 2,000ft in the air at sub-zero temperatures, made possible by a very large hot air balloon! Of course this wasn’t Straightforward… It was “a mind-boggling feat of aeronautical engineering and BMX-riding skills”

It was a challenging task to pick out the selection of key facts from the VERY long list of impressive stats.

You can see how the film was made here